Posts Tagged ‘Bergeron Estate Winery’

ANNOUNCING: County in the Capital – 4th annual Taste & Buy

Posted by Debbie

Friday, March 13th, 2015

FOR IMMEDIATE RELEASE: Back by popular demand, Ottawa based Savvy Company is hosting the 4thannual County in the Capital on Wednesday April 8th, showcasing the best of Prince Edward County with over 15 wineries, cideries and a craft brewery.  Savvy Company’s team of accredited Sommeliers, who are experts on ‘The County’, will be on hand offering tips and helping to guide event-goers to discover new favorites.

At this Taste & Buy event, consumers can sample and place orders of their favorites to be delivered to their home or office.  Savvy Company is offering free shipping by courier on all orders of 12 or more bottles of any combination of featured wines, beers and ciders.  This is a savvy way to shop for products that are not available at the LCBO.

Prince Edward County MapCounty in the Capital will feature: 

Barley Days Brewery , Bergeron Estate Winery & Cidery Co., Casa-Dea Estates Winery , County Cider Company , Del-Gatto Estates Winery, Devil’s Wishbone, Half Moon Bay Winery, Lacey Estates Winery, Hillier Creek Estates & Winery,  Huff Estates , Keint-He Winery & Vineyards, Lighthall Vineyards, Long Dog Winery, Rosehall Run Vineyard, Sandbanks Estate Winery, Stanners Vineyard, The Grange of Prince Edward, Three Dog Winery, Trail Estate Winery, Traynor Family Vineyard...and others!

Savvy Event Wayne cropped“This Taste & Buy event will give Ottawa consumers the opportunity to taste the talent and be WOWed with the quality that is coming from Prince Edward County,” explains Savvy Company’s Founder and Sommelier Debbie Trenholm. “They are a dynamic community and truly have something incredibly special. We can’t wait to share these discoveries at County in the Capital, have the ticketholders stock up on their new found favorites…and then join us to visit The County on our Savvy Bus Trips this spring and summer.”

This popular event always sells out. Advance tickets are only available online at
Tickets are $65 plus $1 to bring a friend (a Savvy Special promotion until March 23rd).

“There are over 35 wineries, a craft brewery – as well as a new one under construction and cideries,  complemented by fabulous farm-to-table restaurants and bistros, the annual Terroir Wine & Farmers Market in the spring, The Great Canadian Cheese Festival in the summer, TASTE Community Grown festival in the fall, plus an array of historic boutique inns.  There are countless reasons to come to for a visit – and return again and again,” said Bryan Rogers, co-owner of Keint-He Winery & Vineyards.

What is a Taste & Buy Event?

Savvy Company hosts special evenings that shine the spotlight on Niagara-on-the-Lake, Prince Edward County and 20 Valley for consumers to meet the makers and sample their hard-to-find wines, craft beers and ciders.  None of these are available at the LCBO, providing consumers the unique opportunity to order an assortment of their new favorites to be shipped directly to their home or office shortly after the event.  It is the new way to shop and support local.

Savvy Company Taste and Buy

5 team members standing-001

More about Savvy Company…

Savvy Company specializes in creative social experiences – whether making the enjoyment of wine accessible to all, exploring the worlds of craft beer or discovering artisan cheeses.  Their team of accredited Sommeliers delight in designing events to shine the spotlight on the people who make them.  Their Savvy Selections wine of the month club is Ontario’s largest featuring Ontario wines not available in the LCBO and delivered directly to the subscriber’s home or office.   Savvy Hip Hops is Ontario’s first craft beer of the month club and is rapidly growing in popularity.  Visit, follow @SavvyCompany on Twitter. 

More about Terroir Wine & Farmers Market…

On Saturday May 9th, Prince Edward County’s Wine Growers Association hosts a farm-to-table experience showcasing local food, handcrafted wine, artisan bread, preserves and other one-of-a-kind products from local farmers.  Tickets are available online $30 per person until March 30th (regular $35 in advance & $40 at the door) Visit follow @CountyTerroir on Twitter.

Savvy Company will be organizing a Savvy Bus Trip departing Ottawa & Kingston to visit Prince Edward County and the Terroir festival.


Media Contact:
Debbie Trenholm
Founder & Sommelier
Savvy Company
613.SAVVYCO (728.8926)




Terroir: A County Wine Celebration

Posted by Debbie

Wednesday, May 15th, 2013

Did you know that there are over 30 wineries in Prince Edward County?

Taste them all at this year’s Terroir – a County Wine Celebration on Saturday May 25th where all of the wineries will be under one roof at the historic Crystal Palace in the heart of Picton. This is a great day trip from Ottawa or Toronto, or plan a weekend getaway.

Hop on the Savvy Bus!

New this year, we are running a coach service to Terroir. The Savvy Bus will depart from 2 locations in Ottawa. A Savvy Sommelier will be on board offering tips on wine, cheese or ‘County’ questions along the way. It will be a delicious day trip!


Book your seat on the Terroir bus > >

Many County wineries will introduce their new 2012 wines – perfect for summertime sipping.  Enjoy with artisan cheeses and other delicious gourmet foods made by local County chefs.

Here is a list of the wineries from Prince Edward County that will be popping the corks on their wines at Terroir include:

33 Vines Winery

Bergeron Estate Winery

Broken Stone Winery

Casa Dea Estates Winery

Closson Chase

Devil’s Wishbone Winery

Exultet Estates

Half Moon Bay Winery

Harwood Estate Vineyards

Huff Estates Winery

Karlo Estates

Keint-He Winery and Vineyard

Lacey Estates Vineyard and Winery

Lighthall Vineyards

Long Dog Winery

Norman Hardie Winery and Vineyard

Rosehall Run

Sandbanks Estate Winery

Stanners Vineyard

Sugarbush Vineyards

The Grange of Prince Edward County Vineyards and Estate Winery

See you under the Big Top – Terroir Tent

Take a break from sipping & sampling the finest Ontario wines and take part in seminars & demonstrations by wine personalities including 2 seminars hosted by Savvy Company!   Debbie will be at the table with County wine industry pioneer Norman Hardie and newcomer winery owner & winemaker Glenn Symons.  They will be rolling up their sleeves to talk dirty…about Terroir that is!

Then our own cheese Sommelier Vanessa Simmons will give you a taste of what it makes cheese `artisan`.

Plan your day around this seminar schedule:

12:30pm – Shawn McCormick – “Using Social Media to Improve Your Winery Visit”

Featuring winemakers & winery owners:

1:30pm – 86’d with Ivy Knight from Toronto`s Drake Hotel – BBQ Sauce competition featuring top County wines and local chefs

2:30pm – John Szabo – Prince Edward County Pinot Noir and Chardonnay in a worldwide context: Master Sommelier John Szabo leads a fascinating comparative tasting with wines from other cool spots on the planet

3:30pm – Ange Aiello – Wine 101

4:00pm – Debbie Trenholm – “Terroir” Round Table discussion

Featuring winemakers:

  • Glenn Symons, Lighthall Vineyards
  • Norm Hardie, Norman Hardie Winery and Vineyard

4:45pm – Vanessa (Savvy Company) – Cheese comparison

5:15pm – Tyler Philip – Wine Cellar Techniques

Discover the benefits of cellaring your collection with wine writer Tyler Philip.  This seminar and tasting will explain how to choose a storage location that will maximize the drinking potential of your best bottles

Get your Terroir tickets…

$35 in advance – Save $5 (inclusive of all taxes and online service charges)
$40 at the door (subject to availability)

Tickets can be purchased at




What REALLY should be on the label?

Posted by Julie

Tuesday, December 7th, 2010

This year, my husband (and Savvy Sommelier) Doug Dolinski and I completed the Beer course at Algonquin College. On one of our field trips out of the classroom, we visited Heritage Brewery located in Ottawa and learned about the information that the LCBO considers acceptable (and required) to place on a label.  At this time, Heritage Brewery was applying for approval for their bitter brown ale now called Corporal’s Bitter Brown Ale. 


Beer maker and owner of Heritage Brewery, Donna Warner (and her husband Ron), explained that when the beer was first submitted to the LCBO, it was returned three times, for having an unacceptable label. Looking at the original design, I can only assume that it was too inhibiting a design as it showed a stern looking Corporal holding a cricket stick and the beer was named “Corporal Punishment”. A picture of this beer with the original label still appears on the Internet however it has now been re-named to Corporal’s Bitter Brown Ale.


This brought back to my mind a symposium I attended at the Vancouver Playhouse International Wine Festival in April, entitled, “What’s in your wine? Truth in Labeling.”  I found the seminar to be educational and somewhat entertaining when I listened to the facilitators, winemakers, lawyers and educators debate the value of placing all the ingredients on the back of the wine bottle.  I wondered if I wanted my wine bottle to look like the back of a box of dried scalloped potato mix and if as a consumer, I would be interested in reading the label before purchasing a bottle of wine. Or would the list of ingredients dissuade my purchasing a bottle of my favorite wine? Really, does the consumer want to know that the wine was refined by egg white or particles from a sturgeon’s stomach?  Yes you read that correctly and I don’t think so. (these are winemaking techniques thought)


While labeling can lead to more consumer confidence, I’m not sure it guarantees or provides more quality control in giving one label (or wine for that matter) more credence over another. Having said that, the number of governance bodies that would have to agree on labeling is a hiatus that would make winemakers go ‘arggh if this was to be in their future.


Months ago I read an article in the Ottawa Citizen entitled “Information Overload on a Wine label” written by wine columnist and educator Rod Phillips, (who also attended the same seminar with me in Vancouver). He reported that in a five ounce glass of wine, it contains something like 7 mg of sodium, 140 mg of potassium, 4 g carbohydrate, a gram of protein and traces of calcium, niacin, vitamin B6, etc, etc. All of this information raises the nutritional awareness of the ingredients.  He cautioned however, against terms typically used on the front of a wine label such as “Reserve” which are unregulated and said that labeling is complicated depending on the law in force, where it is made and that basically there must be more consistency on labeling before regulations are imposed.


As we know, marketing or labeling does not tell the whole story. Most consumers eyes draw to the country of origin of a wine before checking out the percentage of a particular grape varietal and after that, in my opinion, wine is largely cost driven.  Do we want (or for that matter, need) to know how much yeast goes into a barrique? When it states aromas of cherry fruit, to my mind, it makes the product seem so one dimensional although even I max out when I have more than a few descriptors to read.


Interestingly enough, what prompted this blog was a trip to Prince Edward County last month when Doug and I stopped at Bergeron Estates Winery, to meet up and chat with owner Dave Bergeron. Once again the topic of labeling came up. Dave shook his head when explaining that he wanted his new cider called ‘County Point Cider’ to have a small pistol on the label (an illustration of a Loyalist artifact he found in his apple orchard). The report back from the LCBO: not a chance. Baffled, Dave said, “How come its okay for the bottlers of Captain Morgan Rum to have a swashbuckler with a sword hanging from his waistband, on that label, but I can’t have a pistol on a bottle of hard cider?”


We are all guilty of purchasing a product based on clever marketing. Who cannot be lured by cute little animals and little black dresses. It also reminds me of an instructor of mine from the Sommelier program Algonquin College who said her husband would buy anything with a horse on the label.


All this to say that whether the grapes are organic or aromatic or if the beer smells like skunk or caramel, albeit with a rewarding label, what is placed on the back of a bottle, be it wine or beer, where real estate is of prime importance, for now remains in the hands of the maker.


For those of us who truly savour and enjoy their every day table wine or beer – do we really care what’s on or behind the label?