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ANNOUNCING: New cheese-of-the-month club delivers hard-to-come-by Canadian artisan cheeses Savvy Company launches ‘Savvy Cool Curds’.

Ottawa-based Savvy Company just made it easier for cheese lovers to enjoy the growing number of artisan cheeses being produced across Canada. Today Savvy Company has launched Canada’s first cheese-of-the-month club that hand delivers ready-to-enjoy Canadian artisan cheeses to your doorstep. Known for its wine & craft beer expertise and innovative Taste and Buy events, Savvy Company has expanded its business to work with cheesemakers, creating yet another innovative way of connecting consumers with producers with this new service.  Well-known Savvy Company Cheese Sommelier, Vanessa Simmons, will curate Savvy Cool Curds.

CoolCurds_mail-2“The artisan cheese industry in Canada is growing tremendously and making an incredible impression on the world stage.  Just last week at the World Cheese Awards, Prince Edward Island’s Cow’s Creamery won SuperGold in the Vintage Cheddar category for its Avonlea Clothbound Cheddar and it was named one of the top 16 cheeses in the world! In August, Ontario’s Glengarry Fine Cheese was awarded Best of Show for its Celtic Blue Reserve at the 2015 American Cheese Society Awards,” says Savvy Company president and sommelier Debbie Trenholm.

“Artisan cheese is a perfect pairing with wine or craft beer.  We offer Savvy Selections wine-of-the-month club and Savvy Hip Hops craft beer-of-the-month club which have both become the largest in Ontario.  Launching Savvy Cool Curds was a natural progression, seizing yet another opportunity to wave the Canadian flag.”

savvy_coolcurds_ColourEvery month Savvy Cool Curds subscribers will receive a parcel hand-delivered on the Wednesday closest to the 15th of the month.  A delivery of Savvy Cool Curds will contain 4 to 5 different wedges and rounds between 200 to 250 grams each.  A variety of farmstead and artisan cheeses have been hand-selected by Simmons and the month’s featured cheesemaker to ensure seasonality and peak ripeness for immediate enjoyment.  From fresh to washed or aged and made using various milks – cow, goat, sheep and on occasion – buffalo; all told, the parcel will be approximately 1 kilogram of delicious Canadian artisan cheese.

To further the enjoyment & discovery of the featured cheeses, subscribers will receive the Curd on the Street eZine – a monthly mini magazine with the insider scoop, Cheese Sommelier’s tasting notes, tips & tricks along with cheese-laden recipes.

“Savvy Cool Curds is hands-down a great idea. There is no one better suited than Vanessa Simmons to select the best in Canadian cheese to discover each month. I’m sure the cheese-of-the-month club will succeed because consumers want local…they want Canadian,” says Georgs Kolesnikovs, Founder of The Great Canadian Cheese Festival held annually in Picton, Ontario.

“The team at Savvy Company is great & having this opportunity to be featured in Savvy Cool Curds is exciting for us. Anyone who has met Vanessa Simmons quickly sees that she is passionate about Canadian cheese. She has developed strong ties to the cheesemakers & has made countless contributions to promoting local, regional, provincial & national cheesemakers.  Subscribers to Savvy Cool Curds will benefit from her personal connections…the best part is that all of the cheese discoveries will be Canadian,” glows Maggie Paradis, owner & cheesemaker, Fromagerie Les Folies Bergères in Quèbec.

The feature cheesemakers to date for 2016 include:Vanessa Simmons - Savvy Company Cheese Sommelier

January Gunn’s Hill Artisan Cheese, Woodstock (ON)
FebruaryCow’s Creamery, Charlottetown (PEI)
MarchBack Forty Artisan Cheese, Lanark (ON)
April Fromagerie Les Folies Bergères, St-Sixte, (QC)
May Lighthall Vineyards & Dairy, Prince Edward County (ON)

To subscribe for four, six, 12 months or longer, visit www.savvycoolcurds.ca.
Holiday Promo – subscribe for 6 or 12 months before December 30th & the subscription cost will be $55 per month (regular $60).

“As soon as Debbie told me about Savvy Cool Curds, I wanted to be featured. In fact, a cheese-of-the-month club is so incredible, that I am going to subscribe!” supports Glenn Symons, owner, winemaker & assistant cheesemaker, Lighthall Vineyards & Dairy.

“Consumers have fallen in love with artisan cheese. It is amazing. We have people who have subscribed to both our wine & craft beer of-the-month-clubs.  Now, their fridge will be full!’ exclaims Trenholm.

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More about Savvy Company

Savvy Company specializes in creative social experiences – whether making the enjoyment of wine accessible to all, exploring the worlds of craft beer or discovering artisan cheeses. Their team of accredited Sommeliers delight in designing wine, beer and artisan events, shining the spotlight on the people who make them.  Their Savvy Selections wine-of-the-month club is Ontario’s largest featuring Ontario wines not available in the LCBO, while Savvy Hip Hops has rapidly grown to be Ontario’s largest craft beer-of-the-month club.  Recently Savvy Company launched Savvy Cool Curds – Canada’s first artisan cheese-of-the-month club. Visit www.savvycompany.ca, follow @SavvyCompany or @SavvyVanessa on Twitter.

 

Media Contact:
Debbie Trenholm
Founder & Sommelier
Savvy Company
debbie@savvycompany.ca
@savvydebbie
613.SAVVYCO (613.728.8926)
cell: 613-851-1785

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