Posted by DebbieFriday, July 29th, 2016
We just made this summer even more refreshing with the launch of the first-of-its kind Savvy In-Cider Picks delivering Ontario craft cider right to your doorstep.
According to recent reports, a growing number of cider lovers in Ontario are reaching for this tasty beverage. The Ontario Craft Cider Organization (OCCA) says the demand for Ontario ciders has grown upwards of 60% since 2013 and the Liquor Control Board of Ontario (LCBO) recently reported that Ontario cider sales have more than quadrupled over the last three years.
Expanding to include cider is a natural move…
We are known for our wine, craft beer and artisan cheese expertise. Savvy In-Cider Picks is a ground breaking way for cider enthusiasts to access stellar ciders produced in Ontario.
“Our customers have been asking about craft cider & the cider industry is blossoming. With the growing popularity of ciders we thought we’d bring the two together to create Ontario’s first cider club,” said Debbie Trenholm, founder and president of Savvy Company. “We take every opportunity to wave the Canadian flag, so launching Savvy In-Cider Picks will be good for our customers and local cider producers too.”
A research study conducted by The George Morris Centre at the University of Toronto projected that Ontario craft ciders have the potential to be a $35-million industry by 2018.
Only available during the summer
Savvy In-Cider picks will be available July and August. Cider enthusiasts across Ontario can order a one-off parcel or they can subscribe for all three months. Each shipment will contain up to 12 assorted bottles of varying sizes of seasonal creations and small batch ciders. None of the featured ciders are available at the LCBO. To further the enjoyment, customers will receive the In-Cider Scoop Magazine that includes a behind-the-scenes interview with the featured apple growers and cidery owners along with summertime recipes to enjoy with the ciders.
Savvy In-Cider Picks can be ordered online at www.savvycompany.ca/cider or by calling the Savvy Team on 613-SAVVYCO (728-8926).
“The County Cider Company was established in 1996 and recently the craft cider industry has exploded. We pride ourselves in growing our own apple cider varieties now create a unique range of ciders from Traditional English Style Dry to sweeter flavoured ciders, explains Jenifer Dean (in left photo) co-owner of County Cider Company located in Prince Edward County. “We have been long-time partners of Savvy Company, so to be showcased in their new Savvy In-Cider Picks is a natural fit.”
“Making hard apple cider is a new venture for Tawse Winery. Savvy’s In-Cider Picks is an excellent way for our small batch craft cider get into the glasses of Ontario cider enthusiasts”, beams Paul Pender, principal winemaker for Tawse Winery in Niagara.
Savvy Company specializes in creative social experiences – whether making the enjoyment of wine accessible to all, exploring the worlds of craft beer or discovering artisan cheeses. Their team of accredited Sommeliers delight in shining the spotlight on the people who make them. Savvy Selections wine-of-the-month club has grown to be the largest featuring hard-to-find Ontario wines not available in the LCBO.
Savvy Hip Hops was Ontario’s first craft beer-of-the-month club and is rapidly growing in popularity. The recently launched Savvy Cool Curds features hand made cheeses from across Canada not readily at grocery stores. Savvy In-Cider Picks is a summer- only of- the-month club and everyone in the Savvy Team can hardly wait to see the success this program receives.
Visit www.savvycompany.ca or follow @SavvyCompany on Twitter.
Founder & Sommelier